Tuesday, January 23, 2007

Get the Hamodia!

In today's mail, I came across a postcard from Hamodia. A promotion for subscription.

Here's what it looked like:
On top it says: It's more than Home Delivery--it's Home Improvement.

Below that, there's a picture of that yellow mailbox thing that they put the newspaper in, and a row of houses.
The bottom reads: "This Box Outside Your Home Says A Lot About The Inside of Your Home."

Now, I'm not whining, or attacking. I'm just commenting. Sharing my opinion, if you will. They're catering to those obsessed with their images. "Well, if they see the Hamodia box outside my house, I'm considered a frum Jew. If I want the right reputation, I better get that paper! I don't have to read it, I just have to have that loud, yellow box on my lawn."

The inside describes what the paper contains, which is harmless. But clearly, the image is most important. Had they written, "most comprehensive news" instead of the image-itis deal, who knows how many people would be willing to open that?

After 9/11, TV reception was unclear, and a satellite TV provider sent people door-to-door selling subscriptions. The prices were good, and we decided to go for it. Under one condition--that the installers were able to hide the dish toward the back of the house so that nobody can see it as they pass the house. Who are we fooling?

Hey, I'm not hiding anything. I don't care. Yes, I have satellite TV. Like it? Good. Don't like it? Good.

So, all of us seeking Shidduchim--the newest solution: Subscribe to the Hamodia.

24 Comments:

At 1/23/2007 9:34 PM, Anonymous Anonymous said...

oh, and wait till the guy you want to date passes your house, sees a satellite on your roof and then Sees that Hamodia Mailbox- you know he will go running (sorry but away)
Or maybe that guy who sees your hiding something says- I want a girl who is a bit more open about herself?

 
At 1/23/2007 9:35 PM, Anonymous Anonymous said...

oh, and wait till the guy you want to date passes your house, sees a satellite on your roof and then Sees that Hamodia Mailbox- you know he will go running (sorry but away)
Or maybe that guy who sees your hiding something says- I want a girl who is a bit more open about herself?

 
At 1/24/2007 8:36 AM, Anonymous Anonymous said...

Huh?You had the installers hide the satellite dish and now on your anonymous blog you claim not to be hiding anything?

 
At 1/24/2007 8:45 AM, Anonymous mets fan said...

Having anything or doing anything only to impress others is foolish and false.However if you are doing something arguablly wrong you definitly shouldnt flaunt it so as not to influence others.If your motivtion in doing (not pretending to do)a mitzvah is primarly to receive kovod its still alot better then not doing it all.

 
At 1/24/2007 12:58 PM, Anonymous Anonymous said...

lol. basically it's so easy to be an erliche yied these days. Subscribe to the Hamodia, wear a white shirt and you're done.

 
At 1/24/2007 3:07 PM, Blogger JBL the first said...

Not always is it best to hide things, but there are certainly instances where it is the better option. Should I do everything I want to openly and teach my kids others to do the same. Or is it better to do it when/where noone sees + I am not making a chilul Hashem.

What they meant was when someone has the hamodia and not all the secular media (which noone argues is bad for each and every one of us especially pure innocent children). I don't get what you mean about making an impression. What you say they wrote was "This Box Outside Your Home Says A Lot About The Inside of Your Home."
If someone has this and not the TV Times etc it certainly does say alot about his home.... He has a better chance of being matzliach in chinuch etc.

Anyhow cut it out if you say you put up a tv dish where noone should see. You certainly are ashamed/afraid of something "your image". (No personal jab meant)

 
At 1/24/2007 3:14 PM, Anonymous Anonymous said...

You never know maybe suscribing to Hamodia will help.

 
At 1/24/2007 3:24 PM, Blogger Michelle said...

I told my parents I didn't care where the dish was. I wouldn't care if it was right in front of my house. We get the Post every day, and I don't try to hide that, either.

 
At 1/24/2007 9:19 PM, Blogger Independent Frum Thinker said...

Interesting post.
I just posted on my blog regarding how we should focus more on internals and less on externals. Perhaps you want to take a look.

 
At 1/25/2007 11:03 AM, Anonymous dave said...

Great post Michelle! It seems like the Hamodia people are trying to use every angle to get additional subscribers. It reminds me of the Marlboro Man commercials (you're probably too young to remember). Those ads made men think that if they smoke Marlboros, they will be looked upon as macho. The same way the Hamodia people want you to believe that if people see you read Hamodia, they'll think you're a proper frum family and you'll get the best shidduchim. I think they've stooped to a very low level.

 
At 1/25/2007 11:31 AM, Anonymous Anonymous said...

"This Box Outside Your Home Says A Lot About The Inside of Your Home."


However, it doesn't say much about the inside of your brain.

 
At 1/25/2007 7:33 PM, Anonymous Anonymous said...

don't turn this into a shidduchim issue, there are enough of those already. Marketing is marketing, and you have to admit that playing on people's reputations is probably very effective.

 
At 1/25/2007 7:36 PM, Anonymous s.r. said...

good post, ur so clever!- i wanna see u, yknow to be able to match a face to the personality (ive read every post so i feel like i know u) but like that would be really weird. maybe u know my bro from brooklyn but im not gonna ask that here -email me (shameacher@yahoo.com)
sincerely,
not a stalker

 
At 1/27/2007 10:16 PM, Blogger megapixel said...

if you have a tv and dont hide it, why are you worried about shiduchim? You will go out with a guy in the same league and he doesnt care about the tv. He will not be impressed with the hamodia, I guarantee.
the only time you have to worry is if you have the tv and hide it, and you want a shidduch with a guy who is not a tv guy and you dont want him finding out about it

 
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